A new entrant to the market in Bristol, Grundon wanted to raise its profile among the regional business community, inside the city limits and in the surrounding areas.
We’ve worked with them since 2022, feeding the regional business media a regular diet of client success stories, thought leadership and company news.
We’ve also managed media partnerships with two Bristol business publications, generating additional opportunities for exposure, accompanying their personnel on networking events and creating roundtable invitations to boot.
more than 30 press releases produced and executed
monthly coverage in regional titles
over 120 pieces of coverage in total
Under consultation from us, we’ve worked closely with two of Bristol’s leading business publications on Grundon’s behalf, not only securing regular opportunities for coverage but also organising attendance at seminars and roundtable events.
We know that business journalists like stories… about businesses. So rather than doing what most PR agencies do (pumping out marketing content about their clients) we tell stories about the local companies benefitting from Grundon’s work. It’s a much better way to raise brand profile.
Grundon are thought leaders in their field, pioneering new technologies while constantly advising customers of upcoming legislative changes. It made sense to work with media publications to promote them as such.
We’ve used our journalistic background to come up with some imaginative ways to generate coverage, including some dynamic photography ideas to publicise new products